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Center for Media Research (CMR) |
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Dr. DharmaKeerthi
Sri Ranjan
Senior Lecturer
Coordinator
Center for Media research (CMR) |
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Special
Lecture on " Towards a New Directions of Research Methodology
in Social Studies & Humanaties..., Semiotics,Dialectics &
Deconstructions"
by Desmond Mallikarachchi
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Workshops
for Advanced Level Students |
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The Center for Media Research (CMR) of Sri Palee
Campus, University of Colombo will develop its own characterized
media research school dominating the media industry. The academic
discipline of the School of Mass Media and the school of Performing
arts of Sri Palee campus has been developed into towering figures
in the modern period in Sri Lanka. Now these have been organized
into a leading independent academic discipline renowned for its
work in the field of education over a decade. |
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We
recognize that we are now living in a multi-centered media world
in which the global balance is changing rapidly. We are therefore
committed to addressing theoretically and empirically the Eurocentrism
which still pervades so much the discussions of the non-Western
world. To appreciate the richness, dynamism and complexity of media
in regions like Asia, the Middle East and Africa one requires specialist
knowledge of these cultures, societies, political economies and
their inter-relations, which is our concern. So in recent years,
Sri Palee Campus has been a wider growing interest in the potential
of media research and social research. We intend to identify key
conceptual and practical trajectories in the field, with particular
reference to its professionalization, and also the key understandings,
issues and differences in vision and shape of the field of research.
CMR innovation brings together many disciplines and technical competencies
too. CMR will be unique in this respect in that its research will
span everything from basic natural sciences, mechanical and electrical
engineering through to social sciences. |
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THE
CENTER'S |
MISSION |
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The
Center for Media Research of Sri Palee Campus is concerned with
the impact of media on contemporary society and to seek the traditions
to promote research, teaching, communal events and advanced studies
in media and media-related fields and build customs for the media
to serve better the communal interest and the development policies
at the national and international level. It will attempt strongly
with universities, research institutions, and media organizations
to produce graduates, academics and other professionals who will
then have practical skills and academic foundations to cater to
the demands of the media industry in a globalizing era and of novel
technological advances. The Center will also be a forum for discussions
on media development and serve as a medium for dissemination of
information and sharing of research findings. At the same time it
would promote cooperation and collaborative ventures among media
organizations at local and international levels. Through this, Center
for Media Research of Sri Palee Campus hopes to secure an Asian
perspective and the voice in the international media scene. |
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● To introduce
and improving access to facilities research information and involving
in courses leading to basic and post- graduate degrees in Media.
● To search out the latest ideas and innovations to advance the media
industry in an increasingly global and technologically-driven environment.
● To embark on research and advanced studies in media and media-related
fields. |
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To disseminate information and research, to create new and improved methods and provide incisive interpretations of research findings.
● To generate recourses in the forms of industry supported projects
and consultancy program.
● To ensure the stability and continuity of the research initiative
and promote cooperation and collaborative ventures among media organizations
at local and international levels. |
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| OBJECTIVES
OF THE CENTER |
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The
Center (CMR) shall strive to achieve the following specific objectives: |
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To be a forum for discussions on developments in media and to support
the media and media-related training programs. |
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To identify needed research areas in national and international
media scene.
● To promote the voice of research and perspectives in the national
media scene. |
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